EnglishHelp Net posted 23.5 million EUR in turnover at the end of H1, up by nearly 30% year-on-year. The company attributed the advancement to their effort to adapt the product portfolio to the customers" increasingly diversified expectations, as well as to more intense marketing and communication campaigns.
The profit made in H1:2007 equals 2.3% of the turnover, in line with the company"s projections. The full-year projection indicates a turnover of 55 million EUR. Help Net"s strategic objective will shift from expanding the number of units to strengthening their market position. For this purpose, the company is prepared to invest 2.5 million EUR, especially in marketing, communication and infrastructure.
Help Net Pharma is one of the leading pharmacy networks in Romania with over 95 units and 800 employees. The company is part of Farmexim Group, which is entirely owned by Romanian shareholders. The group concluded last year with a turnover of 141 million EUR and estimates 195 million EUR for this year.
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