UNTOLD accelerates international expansion and seeks investors to develop a global festival network

O.D.
English Section / 3 iulie

Photo source: facebook/ UNTOLD

Photo source: facebook/ UNTOLD

Versiunea în limba română

The UNTOLD Group aims for accelerated expansion on the international entertainment market and announces that, in the next five years, it intends to develop festivals and entertainment projects in several regions of the world, including the United States, Canada, Japan, China, India, South Korea, Egypt, Spain and Greece. The development strategy is supported by an investment attraction campaign conducted on the SeedBlink platform. According to the organizers, investments of over 9 million euros have been committed to date, with the company aiming to finance the international expansion of the brand.

Goal: a network of over 20 festivals

UNTOLD representatives state that the company's goal is to develop a network of at least 20 mega-festivals and other entertainment projects in over 30 countries. The company claims that the success of the Cluj-Napoca festival and the launch of the Dubai edition have strengthened the brand's international notoriety and increased the interest of partners and investors in developing new projects under the UNTOLD license. The organizers recall that one of the moments that contributed to the international promotion of the brand was the show held by DJ Armin van Buuren on the Burj Khalifa.

Colombia, the first step in the new expansion stage

According to the company, the next confirmed expansion will take place in Latin America. Starting in 2027, UNTOLD will organize a new festival in Colombia. In parallel, the organizers are negotiating to launch projects in Brazil, as well as in other markets considered strategic, including the United States, Canada, Japan, China, India, South Korea, Egypt, Spain and Greece. Through this strategy, the Romanian group aims to consolidate its presence on the international live events market and transform itself into a global brand, in a sector dominated by large international festival and performance operators. The plans presented by the company aim at both the geographical expansion of festivals, as well as the development of new commercial partnerships and the attraction of the capital necessary to support investments.

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